Why does search marketing work? Seth Godin describes in his post, Permission, Junk and Spam, how marketing has changed since 1999: The result of Google and the prevalence of search means that people are far more forgiving of things that need to be sought out, and less patient than ever with selfish marketers that insist [...]

I finally completed my ‘brain-dump’ of my experiences with Google AdWords. This is only part of the story, of course. If done well, AdWords will get you visitors. Without putting as much effort in to the rest of the strategy, you’ll end up just paying for visitors to land on your site, and disappear without [...]

Official Google Blog: 9,000 and counting This month, we passed the 9,000 mark for enterprise buyers of the Google Search Appliance and the Google Mini. That’s a great beginning, but we want to reach out even farther, which is why we’re embarking on a partnership with Ingram Micro, one of the largest global distributors of [...]