Successful Internet Marketing
Internet Marketing – a Philosophy
Traffic is worthless – new customers and sales are the most important measurement of success.
Internet Marketing is a tool, a step in the process of making a sale, of winning a new customer. We view Internet Marketing as an important part of your marketing mix, but one that can be accurately measured in its contribution to your sales.
Simply, a campaign’s focus is on how many sales you make, and how much those sales cost, not how many clicks your campaign gets.
Our diverse client base profits from our expertise in a number of areas:
Internet Marketing Consultancy
Your Internet Marketing Strategy, web site performance and measurement. Visitor behaviour analysis which will help convert more visitors to sales.
Pay Per Click (PPC)
Consultancy, training, implementation and management of successful pay per click campaigns which generate sales, not just traffic. We’re experienced in diverse market sectors, from legal to eCommerce and from cosmetics to clothing – this list is boundless and bizarre!
Search Engine Optimisation (SEO)
Promotion of site for specific keywords to improve your natural search ranking. Clicks are free, getting placed at the top is an investment in management time. Carried out correctly, this is an extremely successful and profitable strategy.
Cost Per Action (CPA)
Negotiation and management of CPA campaigns which attract an agreed fee for an agreed action – you pay for qualified customers, not just visits.
Email Marketing
Strategy, message creation and broadcast and measurement. As with most marketing, there are many elements to making this a success; technology, database, design, frequency and your message. We provide management and consultancy to make sure our clients get the best results possible from their campaigns.
Email marketing can be an important part of your Internet marketing strategy – it costs far less to get repeat orders from an existing customer, than to attract a new one!
LET’S TALK TURKEY – 08000 47 47 14
